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B2B Style Posters — cover

B2B creative series

B2B Style Posters

Year
2025
Category
Poster Design
Role
Design & typography
Tools
Photoshop, Illustrator

01 — Overview

A set of business-to-business posters that make plain, factual messages feel polished and premium.

  • B2B
  • Advertising
  • Series

02 — The challenge

Communicate one clear message, fast, in a crowded feed — while still feeling crafted.

03 — The solution

A bold focal image, a tight typographic hierarchy and a palette chosen to own the message.

04 — Process

How it was made.

  1. 01

    Message

    Reducing the brief to one line the poster must say.

  2. 02

    Layout

    Hierarchy, grid and focal point.

  3. 03

    Craft

    Imagery, type and colour refined to a finished piece.

06 — Palette

Extracted colour.

Clustered from the artwork itself. Each swatch is sized by how much of the image it covers, and the whole site takes on this project's colour while you're here.

Next projectAnimated PosterMotion Design · 2025