Skip to content
Aishwarya Lekshmi — cover

Athena — a goddess series

Aishwarya Lekshmi

Year
2024
Category
Key Art
Role
Concept, compositing, colour & typography
Tools
Photoshop

01 — Overview

Actor Aishwarya Lekshmi reimagined as Athena, Greek goddess of wisdom and warfare. Lush hydrangea, warm gold jewellery and a soft violet serif title woven into the portrait — finished with film grain and editorial micro-type.

  • Portrait
  • Mythology
  • Editorial
  • Photo manipulation
  • Typography

02 — The challenge

Key art has a fraction of a second to stop a scroll. It has to carry a character, a mood and a story in one frame — and still read at thumbnail size.

03 — The solution

A single dominant figure, a restrained palette and display type treated as part of the image. Micro-type, grain and print artefacts add the editorial texture that makes it feel collectable.

04 — Process

How it was made.

  1. 01

    Concept

    Defining the character, the myth or story behind it, and the one emotion the poster must deliver.

  2. 02

    Composition

    Blocking the figure, the title and negative space at thumbnail size first, then at full scale.

  3. 03

    Compositing

    Cut-outs, lighting passes and colour grading to make every layer belong to the same world.

  4. 04

    Typography

    Display type set into the image, supported by editorial micro-copy, marks and a print finish.

06 — Palette

Extracted colour.

Clustered from the artwork itself. Each swatch is sized by how much of the image it covers, and the whole site takes on this project's colour while you're here.

Next projectMohanlalKey Art · 2024